Use Today Present Bell

Marks Bell system service (eg, logo surrounded bell (especially as redesigned by renowned designer Saul Bass in 1969 and saw at the beginning of this article) and the Bell System words in the text) were used before January 1, 1984 when the sale of AT & T operating companies are regional in force. Currently, the Bell word mark, logo, and other trademarks are held simultaneously by each of the remaining Bell companies - namely AT & T, Verizon, Qwest, and Cincinnati Bell. International Law on marks, except for Canada, are owned by a joint venture of these companies, Bell IP Holdings.

Among the various benefits resulting 1984, only BellSouth actively used and promoted the Bell name and logo in its history since the collapse in 1984 until its merger with the new AT & T in 2006. Similarly, the cessation of using either the name or logo of Bell has happened to many other companies over ten years in 1984 after breaking through a rebranding related to the acquisition. Other trademarks used on rare occasions to maintain their trademark rights, even less now that they have adopted names conceived long after the sale. Examples include Verizon, which still uses the Bell logo on its trucks and payphones, and Qwest, formerly U.S. West, which authorizes the Northwestern Bell and Mountain Bell company names Unical, which makes phones under Northwestern Bell name.

Cincinnati Bell, a local franchise of the Bell System that has never been wholly owned by AT & T and existed separately before 1984, also continues to use the name of Bell. He stopped using the Bell logo in the summer of 2006, although it is still visible on some bills, vehicles and other documents.

In 1984, each regional Bell operating company has been assigned a list of names of series they were allowed to use in combination with the Bell. Again, outside Cincinnati Bell, none of these names Bell system currently in use in the United States. For example, Southwestern Bell used both the name and mark of Bell surrounded bell until SBC opted for all its companies doing business in the "SBC" name in 2002. Bell Atlantic used the Bell and belfry brand until renaming itself Verizon in 2000.

Among the various benefits resulting 1984 that Bell Canada continues to use the Bell name, although cessation of using either Bell and belfry brand happened to some of these companies over several decades later. For example, for several decades that Nortel was named Northern Telecom, their research and development arm was Bell Northern Research. Bell Canada and its parent holding company, Bell Canada Enterprises, always use the name of Bell and used variations of the logo surrounded bell until 1977 until 1976 that strongly resembled the brand from 1921 to 1939 Bell System shown above.